The Road to a Million campaign is bringing excitement and recognition to caravan parks across the Northern Territory. This initiative rewards participating parks for their outstanding contributions to promoting NT as a premier caravanning destination. Each month, a park is celebrated for its excellence, showcasing the best of what the NT has to offer.
December Winner: Riverview Tourist Village
Located in Katherine, Riverview Tourist Village was crowned our December winner. Known for its welcoming atmosphere and prime location near Nitmiluk Gorge, this park continues to impress travellers from all over Australia.
November Winner: Ayers Rock Campground
Our November winner, Ayers Rock Campground, sits in the heart of the Red Centre near the iconic Uluru. This park offers visitors a once-in-a-lifetime experience, blending natural beauty with cultural significance, and continues to draw travellers seeking an unforgettable adventure.
What’s Next?
The winners for January and February are yet to be announced, but the competition is heating up! Every participating park has the chance to be recognised for their contributions to this exciting campaign.
Why Your Park Should Promote the Road to a Million
The Road to a Million campaign is an incredible opportunity for caravan parks to boost bookings, build brand recognition, and connect with travellers from across the country. By actively encouraging guests to participate, your park can enjoy:
– Increased visitation and engagement.
– A chance to be recognised as a monthly winner.
– The prestige of contributing to the NT’s thriving tourism industry.
How to Maximise Your Participation
1. Display campaign materials prominently, including posters and QR codes.
2. Encourage guests to register and share their stays.
3. Promote the campaign on your social media channels, using #RoadToAMillionNT.
Every booking counts, and your efforts help showcase the Northern Territory as a premier caravanning destination. Together, let’s make the Road to a Million a success for the NT and for your park!
For additional resources or support, reach out to [email protected]. Keep up the fantastic work, and we look forward to celebrating the next round of winners soon!